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Azul Sensatori resort in Negril. 

Azul Sensatori earns coveted AAA Four Diamond rating

Azul Sensatori Jamaica is Karisma Hotels & Resorts' first property in Negril, Jamaica, to be given a Four Diamond Award.

Karisma Hotels & Resorts, an award-winning luxury hotel collection which owns and manages properties in Latin America, the Caribbean and Europe, announced that Azul Sensatori Jamaica Hotel has been awarded the prestigious AAA Four Diamond Award.

Karisma Hotels & Resorts now has 26 AAA Diamond ratings among its properties. With this latest recognition, all Gourmet Inclusive hotels by Karisma, located in the Caribbean, have the AAA Four Diamond rating, including El Dorado Spa Resorts & Hotels, Azul Hotels by Karisma and Generations Resorts by Karisma.

The Four Diamond achievement ranks Azul Sensatori Jamaica by Karisma as an exceptional establishment esteemed by AAA professional inspectors, the hospitality industry, and more than 54 million AAA/CAA members. Only five per cent of the more than 29,000 properties approved by AAA receive this celebrated award.

"We are pleased that our first Azul Hotel in Jamaica has received the AAA Four Diamond rating in under two years of operation" said Mandy Chomat, executive vice-president of sales and marketing at Premier Worldwide Marketing, the exclusive representative of Karisma Hotels & Resorts, "We look forward to our current and upcoming properties being recognised for this impressive award in the future."

Azul Sensatori Jamaica currently has 136 suites and is under construction to build an additional 51 suites, which will debut in January 2017. With incredible suites, an adults-only section, its array of gourmet à la carte restaurants and expert staff dedicated to providing the utmost in service and attention, Azul Sensatori Jamaica by Karisma is designed to allow couples, groups, wedding parties, families and friends from all generations to reconnect under the sun.

Located on the seven-mile Negril Beach, the resort boasts four pools, four restaurants, four bars and the signature Vassa spa. The hotel features free-form swimming pools and an exclusive kid's club pool.


The beachfront, contemporary hotel with a laid-back Caribbean feel has a room to restaurant ratio of 34 to one. With a range of cuisines to choose from, including Italian, Mexican, Mediterranean and Jamaican, and four bars with premium liquor, including a swim-up bar, one of Azul Sensatori Jamaica's highlights is the Amber pool area accessorised by world-renowned British fashion designer Jonathan Saunders.

Azul Sensatori Jamaica, which opened in Negril in December 2014, is the first of a number of hotels to be constructed in Jamaica by Karisma Hotels & Resorts. A second property, the Azul Seven, is currently under construction in Negril and is scheduled to open in May 2017.

The Gourmet Inclusive Experience at Azul Sensatori Jamaica by Karisma is carefully catered to guests that prefer quality over quantity. From the freshest and finest ingredients for an unrivalled culinary journey to ultimate relaxation with 24-hour room service and beach beds, Azul Sensatori Jamaica sets the standard for the world's finest travel. 

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